Article syndication is the process of submitting your written articles to different content websites. The purpose of doing this is to gain exposure for yourself and your business. You gain exposure when a webmaster likes your article and publishes it on their website. In doing so the webmaster is giving you free publicity by presenting you as an authority on the subject of your article. The article will generally get placed on a higher traffic webpage on the site where the...

STEPS TO CREATING YOUR SONIC PERSONALITYŠ 1. List all the human attributes inherent in your business personality. An accounting firm may want to project stability, reliability, and a conventional outlook - think the avuncular voice of Walter Cronkite. An advertising agency might want to deliver a hip, cutting edge, in your face creative personality - think the edgy delivery of Chris Rock or Dennis Leary. Now before you get all excited and start shouting, 'how I am I going ...

Something new happened in mid-2006 ? five out of the top ten websites listed by Alexa (based on traffic for the previous three months) were Asian. Four of those were Chinese. This is hardly surprising, given roughly half the world?s population lives on the planet?s largest continent. By percentage, however, they remain a relatively new force, one whose online presence will only continue to grow as more people gain Web access. One interesting side note is that most of th...

Every Business Has A Story To Tell Everybody likes a good story and why not? Stories are entertaining, instructive, engaging and above all human; they connect people to people, and businesses to customers. Stories are about communication and communication is the essence of marketing. We have at our disposal the greatest communication tool the world has ever known, the Internet, and we are wasting it. Websites are used as if they were corporate brochures. The techno-expe...

What do I need to know first about law firm Internet marketing? ?In modern business, it is not the crook who is feared most, it is the honest man who doesn?t know what he is doing.? Pablo Casals There are tons of vendors out there who want to sell you websites and law firm Internet marketing services. Most are honest people who simply don?t know what they are doing. In many cases, they are attempting to sell you something that is overpriced and that won?t produce you an...

You mentioned ??your page ranking.? What is page ranking and how do I get my pages ranked in law firm Internet marketing? You don?t have to do anything to get your web pages ranked in law firm Internet marketing. It happens when the search engines send their spiders out to read your site. Google Page Rank is the standard on the Internet for success since 47% of the people on the Internet go to Google to do their searching and the other major search engines (Yahoo and MSN) ...

Shouldn?t the vendor I select for law firm Internet marketing have built lawyer websites before? No. In fact some of these types of vendors that tell you how dozens, hundreds or thousands of lawyers have bought websites from them are probably the most expensive options in the marketplace for law firm Internet marketing with not nearly as much value delivered compared to what you can get from other vendors at a lower price. Remember that some of those ?high end? vendors hav...

You mentioned ?marketing packages?. How much should I be spending on a marketing budget on my website in law firm Internet marketing. This is an ?it depends? question. It depends on your particular market place (are you in Peoria or Manhattan), your competitors (your keyword competitors I mean) and how fast you want to see results (slow build of traffic or faster build of traffic) with your law firm Internet marketing. I can say this definitely ? don?t buy an Internet mark...

You?ve got products. You?ve got a website. You?ve even got some traffic (hey, even a little traffic is some!) Now comes the clincher for any business. To make money, you need to entice online visitors to buy your stuff. How can you do this? Well, you can?t grab hold of their hands and make them click the ?Buy Now? button. But you can do specific things that may help them decide to click on it themselves. In my line of work as a client attraction marketing coach to small...

Learn How to Grow Your Ezine List and Publish an Ezine that Gets Results Are you among the thousands of professionals who have a newsletter that doesn't get results? ... Do you struggle to get your newsletter out to clients and prospects on time every month? Yes? Then maybe you are guilty of committing one or more of the following deadly newsletter sins: 1. You spend hours surfing the 'Net, researching for an article, getting 'screen sucked' without any apparent valu...